Paramount has been pulling out all the stops on promoting the movie and the ST franchise in a big way, but here's one of the oddest:
Paramount and MTV Games announced a promotional partnership for the new Star Trek movie and the popular rockin’ videogame Rock Band. The promotion kicks off today and will include music track giveaways, an in-game Star Trek themed battle of the bands and a futuristic avatar contest. You can even win your own personal screening of Star Trek.I feel that the more promoting they do -- and in many different directions -- the better it is for the movie and creating a bigger fanbase. Get all the details at the official Rock Band Star Trek site, or the summary at Trekmovie.com.